Instagram Shopping is a set of features that allow people to easily shop your brand’s photos and videos all across Instagram. It all starts with your shop, your storefront on Instagram. People can shop your products throughout Instagram.

Visit @shop, Instagram’s official shopping account. Discover emerging brands and meet their founders through @shop’s daily features, plus you can tap through each post to shop!

Today, we’re introducing Instagram Shop, a new destination in Explore that makes it easier to shop from brands and creators. Discover the latest trends and get personalized recommendations, all in one place, so you can browse and buy the products that you love.

May 19, 2020 · Shops on Instagram is a new online shopping experience where people can shop curated product collections from their favorite brands without leaving the app. The Instagram for Business website is going away soon.

Jan 25, 2021 · What Is Instagram Shop? Instagram Shop offers a way for businesses to showcase their product catalog and reach new customers on Instagram. Brands can curate a list of shoppable products that are directly accessible through the “View Shop” button on their Instagram profile page.

May 20, 2024 · With Instagram Shop, a business can share their curated product catalog and sell to customers via the platform. Instagram users will be able to click on the View Shop button that will appear on the profile page of your Instagram business account and you’ll be able to accept transactions via the app.

Shops provide access to a set of features across Instagram that let people shop your photos and videos. It gives your business an immersive storefront for people to explore your best products. When you set up a shop on Instagram, you’ll have access to seller tools such as:

Learn how to set up Facebook Shops, a customized digital storefront to display and sell items on Facebook and Instagram.

With Shops, you can display and sell products on Facebook and Instagram. People who visit your shop can browse your products, make purchases and get to know your brand. You’ll create your shop in Commerce Manager, a tool you use to manage your inventory and sales on …

Mar 8, 2023 · With Instagram Shopping, you can sell products directly via an Instagram business account. If you want to set up Instagram Shopping, link your Instagram account to your Facebook account and choose a category, your preferred design, and products to import from your Facebook catalog.