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AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
Say it with us now: everything is an ad network! Plus, Publicis is doing A-OK and Substack is changing its tune on ...
Netflix, which reported earnings on Thursday, generated more than $11 billion in overall revenue last quarter, up 15.9% ...
The Trade Desk makes the S&P 500, triggering a stock price rebound; Estée Lauder is the latest big legacy brand to embrace ...
Given the complexity of the topic, the ANA enlisted the help of its outside legal counsel, Venable LLP (which, fun fact, also ...
The Trade Desk will join the S&P 500 this week. As in, the stock market index. (Not to be confused with the SP500+, which is ...
This week, everyone in retail and ecommerce is digesting their performance from Amazon Prime Day, which has outgrown its ...
Water is wet, the sun sets in the west and Omnicom still says it expects to close its merger with IPG in the second half of ...
Can Google AI overview and other search chatbots cancel each other out?; say goodbye to both Demand Media and Linda Yaccarino ...
Hearst has seen improvements in addressability between 30% and 200% since introducing AURA, its AI-powered ad targeting ...
Last month, during Cannes Lions, Netflix announced that its ad inventory will be available to buy programmatically via Yahoo ...
The double-digit percentage layoffs at TripleLift come roughly four months after the company hired Dave Helmreich as its new ...