PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

As cruelty-free products become more popular in South Korea, vegan brands have started popping up, including Unleasha. The ...

Content creator and Beauty Access founder Isan Elba dishes on her favorite makeup products, everyday makeup routine, plus her ...

Urban Decay's 24/7 Lip Liner is just about the longest-lasting option on the market. The creamy gel formula has thousands of ...

It pairs seamlessly with any lip oil/gloss/balm, so you can layer on your favorite hydrating formula without needing to rely on drying lipsticks for bold pigment. The only downside? You need a wet ...

The latest launch from the British beauty giant is a lip gloss with a twist (it’s packed with ingredients that are designed to care for your pout as well as making it look good) and beauty buffs have ...

A fresh and lightweight look for spring, berry blush is a new favourite to add to your make-up bag. “There’s So Little ...

The best lip pencils for lining your pout, from MAC Lip Pencil in Ruby Woo to Tilbury's Lip Cheat in Pillow Talk.

As The Curator’s beauty editor, it’s my duty to test out buzzy beauty products when they’re sent my way. Every month, I handpick which ones are worth sharing with our readers—only a select few make it ...

If you're into celebrities or skin care, you probably know by now that Hailey Bieber came out with a skin-care line, ...

Enter Glow Hub’s Lip Slick Collagen Up Beauty Balm. The nourishing lip product is a budget-friendly alternative to the Rhode ...

If you look back at the past few months of new beauty launches, you’ll notice lip liners are having a moment. There was NYX's ...