The late Jim Fagan's iconic voice defined National Basketball Association (NBA) promos throughout the 1990s and early 2000s — ...

NBC Sports is using AI voice synthesis technology to bring late announcer Jim Fagan's iconic voiceovers to its upcoming NBA ...

NBC Universal reached a multi-year media rights deal with the NBA, which begins with the 2025-26 season. An AI-modeled voice ...

NBC is making a nostalgia-fueled drive to the hoop to tout the return of the NBA to its airwaves in the fall of 2025 after ...

In addition, it was announced that former Los Angeles Lakers forward and Hall of Famer Carmelo Anthony will be a studio ...

NBC’s upcoming NBA coverage will include the AI-generated voice of Jim Fagan, a longtime sports narrator who died in 2017. In ...

NBC Sports will use the AI-generated voice of late narrator Jim Fagan in its upcoming NBA coverage, which will start in ...

NBC is using AI to bring back the voice of a beloved NBA announcer. But he died in 2017. It's weird. And more than a little ...

Fagan passed away in 2017, but when the 'NBA on NBC' returns this fall, his voice will appear in promos, title sequences and other segments.

Those moves, leading the Thunder to a 68-win season and a team expected to come out of the Western Conference, earned Presti ...

AI will breathe new life, and Jim Fagan's voice, into a nostalgic partnership between the NBA and NBCUniversal.

NEWS: Jim Fagan was the voice of the NBA on NBC's promos during the 90s. He passed away in 2019. Using AI, he will be heard ...