Immersive theatrical experiences draw audiences directly into the action. There are two doing that in New York now; in the ...

Orlando's fine dining scene is undergoing a high-tech transformation, with artificial intelligence and augmented reality ...

The CEO of Kemo Sabe has built one of the most immersive retail experiences in the world. Here's how to create the best ...

It’s the latest immersive experience to go viral for all the wrong reasons after fans who’d paid up to £300 to see a hologram ...

CBS News talks about how the beloved 1939 classic The Wizard of Oz is taking on a new form inside the Las Vegas Sphere, where ...

The Las Vegas Sphere will soon screen 1939's "The Wizard of Oz" in the immersive event venue's first film experience.

Artificial Intelligence is revolutionizing India's mobile gaming sector, currently valued at $3.02 billion and projected to ...

PARTYNEXTDOOR is the latest artist to be tapped for a virtual concert in the video game Fortnite.

A brand-new immersive theatre experience has opened in Deptford with a dystopian vision and a star cast. ‘Storehouse’ is the ...

Dream Point, Dublin’s newest landmark experience and already one of the city’s most talked-about family attractions, is set ...

Subway is coming to the golf course with a new, limited-time immersive experience that takes fans into the world of Happy ...