In my April 2024 CRM column, I pointed out the fact that from the first sales performance study CSO did, in 2004, to the Sales Mastery’s most recent, in 2024, the win rate of forecast deals is ...

Momentum investing revolves around the idea of following a stock's recent trend in either direction. In the 'long' context, investors will be essentially be "buying high, but hoping to sell even ...

CX, an award-winning leader in enterprise communication, is excited to announce its scalable, cost-effective communication ...

The market for customer relationship management (CRM) software and services is growing rapidly. Total revenue of more than ...

As digital touchpoints increase and businesses race to meet rising consumer expectations, integrating AI into your marketing ...

A Boston startup that promises to measure the effectiveness of physical ads like billboards and subway ads is now profitable ...

Despite declining revenue growth for SaaS vendors in the first half of the year, overall SaaS spend was up 7.7% in Q2 2024 over Q2 2023. As a percentage of total expenses, spending on these companies ...

AI is evolving from single-task tools to autonomous pipelines that can drive campaigns. What does that mean for marketers and ...

Looking to create an effective HubSpot email blast? This guide covers everything you need to know—from setting up your ...

In this article, we will look into Hubspots merge with Meta and you will better understand how to utilize it to your ...