Recipients of the B2B Awards in APAC will be recognized at Forrester's B2B Summit APAC, being held in Singapore and digitally, November 6, 2025. Companies based in EMEA can visit here to review ...

"Forrester’s B2B Awards highlight organizations that exemplify strong cross-functional alignment across marketing, sales, and ...

Customers realized 90% time savings in phishing detection and takedowns Total Economic Impact is a methodology developed by Forrester Research that enhances a company's technology decision-making ...

The imposition of broad-based tariffs by the US, however, is expected to increase technology costs, disrupt supply chains, ...

The recent Top 10 Technologies for 2025 report from Forrester highlighted AI agents as a major tech trend that will sweep ...

The original forecast for 6.5% APAC tech spending growth is expected to be revised down by 1–2% amid rising uncertainty According to Forrester's Asia Pacific Tech Market Forecast, 2024 To 2028, the ...

Generative AI’s use for knowledge management is growing in customer experience programmes, suggesting a new vocation for KM.

Forrester study finds that workers in the US are more likely than their European counterparts to have received AI training to support their job roles.

Post-sale customer engagement, an often-overlooked part of the customer life cycle, helps B2B companies with customer retention, loyalty, growth, and advocacy, according to a new report from Forrester ...

Forrester Research, Inc. (NASDAQ: FORR) Q1 2025 Earnings Call Transcript May 7, 2025 ...