The collaboration nods to the original Tamagotchi, blending its playful design with laid-back, everyday style of Uniqlo.

The Tamagotchi x Uniqlo collaboration nods to the original handheld device, blending its playful design with laid-back, ...

Uniqlo is celebrating Tamagotchi in a big way, with the franchise that inspired Digimon seeing new shirts and a revamped ...

Oxford shoppers spotted a familiar logo lighting up again, hinting at a wider shift on Britain’s changing high street. After ...

To celebrate three decades of digital pet nostalgia, Tamagotchi has teamed up with Uniqlo UT for a special anniversary ...

The world is all set to immerse itself in the bubblegum aesthetic, as the 'Hello Kitty' movie finally has a release date but ...

Hepmil’s irreverent content in Southeast Asia has built a cult-like following among young, digitally savvy consumers in the ...

The cost-of-living squeeze has a way of dimming the fun out of getting dressed. Yet the UK high street keeps slipping clever ...

It wasn’t long ago that even the best men's zip-up sweaters were the uniform of retired dads and billionaire ...

From packs of fashion-forward and infallible Calvin Klein boxer briefs to a single pair of luxurious Turnbull & Asser boxers ...

Big, small, elegant, rugged – the carry-everywhere bag does a lot – and can tell you a lot about someone. That's why we asked ...