Even the guitar emoji is a red Fender Stratocaster. One of the first of these new guitars was sold in Lubbock, Texas, to a young man called Buddy Holly. When he and The Crickets played That’ll ...

UK guitar gear retailer Andertons has celebrated its 60th anniversary with ... Notably, the unmissable Fiesta Red electric ...

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The new series features a Fender Stratocaster, Stratocaster HSS, Telecaster, Meteora, Jazz Bass, Jazz Bass V, Meteora Bass, and Precision Bass with upgraded features including a quartersawn maple ...

Fender has lifted the curtain on its all-new American Ultra II family of electric guitars and bass guitars, which the firm has badged “the most advanced guitar series in the brand’s history”.

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Narrator: In the span of over 70 years, Fender has become a household name to musicians all around the world. Here's how they make their iconic electric guitars. The process starts with wood ...

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