The NFL Kicks Off A New Season For Brand Building
Despite today's fractured media market, the NFL continues to expand an already massive audience. Advertisers eagerly poured $650 million into ads for Super Bowl LVIII in 2024, which returned multiples ...
After 150K votes in Tenderloin Tourney, clear favorite emerges. Vote in Final Four matchup
Just as the NCAA men's basketball tournament enters its Final Four, so does IndyStar's equally revered Tenderloin Tournament. After nearly 70,000 votes in the Elite Ate, we're down to a quartet of ...
Houston, the NCAA tournament’s accidental road warrior, keeps fighting
The top-seeded Cougars were in enemy territory at Midwest Region games in Indianapolis, but they dominated Tennessee in ...
Purdue Crowd at Lucas Oil Stadium 'Not as Bad' as Big 12 Venues, Kelvin Sampson Says
Although it was a pro-Purdue crowd at Lucas Oil Stadium on Friday night, Houston coach Kelvin Sampson it 'wasn't as bad' as playing in some Big 12 venues.
Zakai Zeigler and Tennessee get the last laugh on Kentucky, but a historic Final Four berth still one win away
With less than five minutes to go Friday night in the Sweet 16, Zakai Zeigler did something no other Tennessee player had ...
March Madness magic felt more than 'home on your couch,' even in Lucas Oil Stadium upper deck
Playing cards, plenty of space, roars of the crowd. Why it was still worth it to attend the Sweet 16 for these fans.