Which one should you go with? Well, that depends on which reality sounds most enticing to you. Arguably, AR is the most practical of them all. The gist of it is that it can place virtual elements over ...

A cartridge that could deliver trajectories rivaling the oft lauded .22/250 Remington, in a standard-sized AR15 receiver, was a winning combination, and its capabilities and versatility have improved ...

Creators are unhappy with Meta’s decision on Tuesday to shut down its Spark platform, which allowed third parties to build augmented reality (AR) effects. In posts published to the Meta Spark ...

WhatsApp is working on a new set of filters and call effects using AR. A low-light and new touch-up mode should offer extra flexibility. Lists will let you organize contacts and groups for quick ...

Kailash Kher and AR Rahman’s collaboration is more than just musical; it’s a deep, familial bond built over two decades. Their connection, rooted in shared values and spiritual kinship ...

Vivek Aiyer Founder / Director - Appearition Pty Ltd Our participation as an AREA charter member offers us options to reduce the barriers to AR adoption across our industry. Paul Davies Associate ...