Hello Kitty reaches her half-century in 2025 and Fender Japan is out to celebrate with guitars and new merchandise, including ...

Fender's Director of Product Management takes us behind the considerations that go into creating a brand-new colorway – and ...

Fender's newly announced American Ultra II series combines ... The standard version (from $2,199.99) packs a trio of Ultra II ...

Purchase any new product between now and the launch of the official Black Friday sale, and if it gets discounted over Cyber ...

Starting his punk band Verboten at 11 with a “terrible” SG copy, the modest guitar hero (and Bob Mould bassist) remains in ...

Official Fender seven-string electric guitars may become a reality in ... as evidenced by the American Ultra II line – it's not completely beyond the realms of possibility that a dedicated ...

The Fender American Ultra II series is designed for musicians who demand the very best in performance, comfort, and style. As Fender’s most advanced line of guitars and basses, the American Ultra II ...

Fender reintroduces the Hello Kitty Stratocaster for its 50th anniversary, blending iconic style with legendary sound.

Fender’s sales chief Don Randall was in tune with the American passion for space exploration at the time and came up with the name Stratocaster. And the futuristic design has remained timeless.

This John Frusciante Stratocaster is a work of art, and they nailed the look of the classic Red Hot Chili Peppers 60s strat look.

Irish rock and blues musician Rory Gallagher’s signature Fender Stratocaster guitar will be donated to the National Museum of Ireland (NMI) after it was sold for £700,000 (approximately € ...

Fender has unveiled a new line celebrating Hello Kitty's 50th anniversary, including a Stratocaster, gear, and apparel.