Mixue Group’s mascot Snow King strikes a gong during the bubble tea company's listing ceremony at the Hong Kong Stock Exchange on Monday. (Lam Yik/Reuters) The budget-friendly chain was started ...

We're bringing this story back after Paul Tazewell won the Academy Award for best costume design for "Wicked." The magical land of Oz has come to North Texas. The free exhibition, Wicked Threads ...

More from Variety 'The Masked Singer' Reveals Identity of Fuzzy Peas: Here Is the Celebrity Under the Costume 'The Masked Singer' Season 13 Premiere Reveals Identity of Honey Pot: Here Is the ...

Crime! Drama! Intrigue! What has happened to Michi? Michi, a disgraced yakuza lieutenant, is exiled to a cursed town to turn a bankrupt mascot agency into a profitable enterprise. As he struggles ...

And just like that, the dynamic of the NCAA men's tournament bubble has shifted. For as long as a team can stay on the fringe of the field of 68, squads can quickly get themselves comfortably into ...

The concept of the bubble in college basketball isn't tightly defined but merely a general term describing teams that could make the NCAA Tournament in a given year. The teams on said bubble have ...

I knew going in to Promise Mascot Agency's Steam Next Fest demo that there was a high probability it would be absolutely my bag. Made by the same developers behind the excellent Paradise Killer ...

The Athletic FC ⚽ is The Athletic’s daily football (or soccer, if you prefer) newsletter. Sign up to receive it directly to your inbox. Hello! Mohamed Salah loves the Africa Cup of Nations but ...

Literally. The Philadelphia Phillies star arrived at spring training sporting a tattoo on his right arm of the team's iconic mascot zooming around on an all-terrain vehicle. Harper worked with ...

TAMPA, Fla. — Sports teams use mascots to boost team spirit and energize the fans. They do so, often wearing a costume with a giant cartoon head. That also creates the perfect photo opportunity.

Duo the Owl, Duolingo's make-believe mascot, is alive ... bird is seen bursting from flames with a comic book-style text bubble that reads, “I’m back.” “Faking my death was the test ...

At least it did until, in a masterstroke of shock marketing, Duolingo “killed” its own mascot earlier this month. The campaign, which began with a simple app icon change and rapidly escalated ...