More evident already is that Audi is getting back its design mojo. Its chief creative officer was a high-profile hire.
Stefano Domenicali says Formula 1's 2026 power unit rules, including a 50:50 split between sustainable fuel combustion and electric power, helped attract major manufacturers such as Cadillac ...
Italian designer Massimo Frascella landed the job of Audi’s head of design in mid-2024, taking over from Marc Lichte. Frascella was instrumental in shaping models like the Land Rover Defender and ...
Leaked details show the new Audi RS5 will be a plug-in hybrid with over 600 hp, marking a major shift for Audi.
Boardroom was in Berlin as Audi unveiled its F1 team and R26 car, charting a path of progress, a new team culture, and ...
Great. Audi is finally putting its money where its concept car’s mouth is. The automaker recently hired Frascella, whose résumé includes the Range Rover Velar, the modern Land Rover Defender, and the ...
This video features a walk around of the new Audi Concept C, showing both the exterior design and interior features. It ...
Audi’s design boss criticizes oversized screens as empty tech excess. New concepts signal a shift toward tactility, restraint ...
Volkswagen has paused talks on a possible Audi plant in the US as Trump-era tariffs lift costs and incentive negotiations stall.
Audi design boss thinks that big screens don't offer the best experience, hinting at a change of direction as the German ...
Massimo Frascella says big screens are "not the best experience." Future models to feature smaller, better-integrated screens ...
Audi has announced the first signing to its new driver development programme. The German manufacturer makes its Formula 1 debut this season, taking over the fo ...