The Pixel 10 Pro steps things up with a brighter 6.3-inch OLED display, upgraded materials, and Google’s best-in-class triple-lens camera system. You’re getting the wide, ultra-wide, and a new 5x telephoto lens that makes the Pro stand out as Google’s photography champ.

At its product event on Wednesday, Google announced new hardware, which includes the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and the Pixel 10 Pro Fold, as well as the Pixel Watch 4 and the Pixel Buds 2a.

The Pixel 10 takes a step closer to Google's budget phone line. It's part Pixel 10 Pro and part Pixel 9A and has three rear cameras, including a 5x telephoto lens.

The AI expansion on the four Pixel 10 models amplifies Google’s efforts to broaden the use of a technology that is already starting to reshape society. At the same time, Google is taking a swipe at Apple’s Achilles’ heel on the iPhone.