I had the ultimate VIP experience for the Cowboy Carter Tour’s opening night in Los Angeles, thanks to the loyalty program.

On Saturday, May 3, at CAP UCLA Quetzal, the Grammy Award-winning East L.A. band blending Chicano rock, R&B, and Mexican folk ...

Beyoncé is back on tour! On April 28, the record-setting Grammy winner kicked off the Cowboy Carter Tour at SoFi Stadium in ...

What if Beyoncé had put her two latest releases, “Renaissance” and “Cowboy Carter,” out as a single project? It seems impossible on the face of it, given how there are no two albums quite so distinct ...

And if all else fails, you can try your luck through Marriott Bonvoy’s Cowboy Carter Tour sweepstakes and enter to win tickets for Beyoncé’s shows in New York, London, Paris, Houston and Atlanta.

More from Variety Marriott Bonvoy Unveiled as Official Hotel Partner of 'Cowboy Carter Tour,' Drops Beyoncé Ticket ...

Source: Marriott Bonvoy. The strategy builds on ... Marriott became the exclusive hospitality partner for Beyoncé's Cowboy Carter tour, offering VIP tickets in exchange for points redemptions.