The supermarket, which saw sales fall in the run up to Christmas, has slashed the prices of more than 4,000 products in store ...

British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of 25%. The promotional pricing strategy offers certain products at a lower ...

Allan Leighton returned to Asda in November, having previously run the supermarket from 1996 until 2000 - Eddie Mulholland Allan Leighton has relaunched Asda’s search for a new chief executive ...

Asda has announced the return of its iconic Rollback proposition as part of a significant investment to begin lowering prices ...

Allan Leighton has relaunched Asda’s search for a new chief executive, as the supermarket’s new chairman attempts to stamp his authority on the business. The retail veteran is kickstarting the ...

Aldi has made a cheeky dig at Asda following the supermarket's announcement it was ending its Aldi-Lidl price match scheme. The scheme was launched in January 2024 with Asda being the first ...

Asda chair Allan Leighton has restarted the supermarket’s search for a new chief executive following a failed effort by his predecessor Lord Rose. Leighton, who returned to the business in ...

Allan Leighton, Asda’s chair, has reportedly restarted the hunt for a new CEO after a failed effort by his predecessor, Lord Rose, the Telegraph reported. Leighton, who returned to Asda in November, ...