Influencer engagement skyrocketed, with 3,15,000 posts from influencers about cricket, driving a massive 3.2 billion ...

As per industry reports and pundits, brands are expected to invest heavily in influencer partnerships with demand surging for ...

QSR brands like Wow Momo, Chaayos, and Blue Tokai are launching customised products on quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart to capture growing demand. Quick commerce ...

With advertising infiltrating every touchpoint, brands face a paradox—unmatched reach yet growing fragmentation. Can they balance scale, quality, and relevance?

A look at the report card for Eternal and its businesses from food and snack delivery to quick commerce, and why Deepinder ...

D2C superfood brand Nourish You has secured INR 16 Cr (about $1.8 Mn) in its Series A funding round, led by SIDBI Venture ...

This eagerly awaited encounter, which is frequently referred to as the T20 league's "El Clasico," will begin at 7:30pm on ...

ASHA worker Jyotsna Suresh Patel in Daman’s Kachigam village carried a heavy weighing scale to weigh newborn babies. The ...