“With the work and heart that went into creating the American Ultra II series, there’s a lot of soul in these guitars,” said Justin Norvell, EVP of product at Fender, in a statement.

Few at the time would have thought that the Fender Stratocaster would be the final word in electric guitar design. Previously, guitars had been dumpy, cumbersome instruments, but the Stratocaster ...

The Newcastle-born artist is currently finishing his third studio album. By Thomas Smith He’s back: Sam Fender has announced a string of arena shows in the U.K. and Ireland for later this year.

Fender has lifted the curtain on its all-new American Ultra II family of electric guitars and bass guitars, which the firm ...

Sam Fender fans will no doubt already be rejoicing over his recent tour announcement. The singer-songwriter, who hails from North Shields, is finally making his way back to British stages in a ...

Fans of Sam Fender were thrilled earlier this month when the North Shields singer announced a series of UK tour dates starting in just a few weeks. The concerts will take place in London ...

Sam Fender will soon be hitting the road in the UK and Europe on his People Watching tour and, before any of the gigs have gone on general sale, three extra dates have been added.. And at 10am on ...

Sam Fender has confirmed he will embark on a tour of the UK and Europe, with the People Watching dates kicking off in December, before heading overseas in 2025. And, if you want to get tickets ...

Sam Fender has sparked excitement among his fans by confirming a massive arena tour next year. The North Shields musician and two-time Brit winner has been encouraging people to join a mailing ...

A palatial mansion named Graceland in Memphis, Tennessee. A bronze statue of a singer astride a guitar amplifier in Fremantle, Western Australia. These sites draw thousands of music lovers each year.

Billboards were also spotted by fans outside of major UK arenas earlier this week, suggesting that Fender was gearing up for his first UK tour since 2022. Now, the full list of dates for the tour ...