NEW YORK – The Associated Press will roll out a new visual identity system, including an updated logo, this year. The identity system is the first significant change in AP’s look in 30 years and ...

The news: Audi has just launched a new EV brand in China, and the company is making a bold branding move to set the vehicles ...

For starters, each can and bottle across the various flavors of Mountain Dew will have a larger "Mountain Dew" logo, with the word "Mountain" spelled out. Instead of the can's current colorful splash ...

Yesterday we posted a story on the furore surrounding the logo for the Rio 2016 Olympics, which was unveiled on New Year’s Eve. Today we take a closer look at the work itself. Yesterday we posted a ...

As Duke’s employee wellness program unveils a new logo, share your physical, social or mental health story and win a chance at a wellness prize During the height of the COVID-19 pandemic, most of Duke ...

New research from the Carroll School of Management shows logos are an indispensible tool for influencing consumers Compact logos can encourage favorable brand evaluations by signaling product safety, ...

The new logo is a throwback to a retro look, with updated pieces to pay homage to the franchise’s history. The Toronto Maple Leafs and Toronto Marlies had their new logos unveiled Tuesday.

OK, gang. I've got to be real with you here. This is an official ranking of the courts teams will be playing on for the NBA ...

One of Young's first jobs was being dispatched to London Zoo to sketch penguins to create the publisher's logo. When he ...

Kia finally revealed the Tasman after teasing the bejeesus out of it, and, well, it certainly doesn’t look like any other ...

Lulu could own any handful of the other categories on this list—its clothes are quality and always look fresh—but its use of anti-microbial bacteria and stink-free tech earned it our "best ...

As delightful as that autumn air may feel, your open windows may also serve as an open door to the invasive brown marmorated stink bug ... at first glance do not look very imposing.