Hello Kitty reaches her half-century in 2025 and Fender Japan is out to celebrate with guitars and new merchandise, including ...

The collection includes: Squier® Limited Edition Hello Kitty® Stratocaster®: A globally available, glossy guitar in pink or ...

Additionally, a selection of Made-in-Japan exclusive items, including the Fender® Made in Japan Limited Edition Hello Kitty® ...

The Hello Kitty Stratocaster is officially back, available in pink or white, and if you are allergic to cute look away ...

Fender has revived the internet-breaking Strat – along with a host of other appropriately branded accessories – to mark Hello ...

Fender and Sanrio – have joined forces to unveil a new limited-edition collection of Fender items, celebrating the 50th ...

Two years after opening its flagship store in Tokyo, Fender has decided to further increase its presence in the Asian guitar ...

Kurt Cobain destroyed a cheap Japanese copy of a Fender Stratocaster on stage at one of Nirvana's first shows. Now you can ...

In celebration of Black Friday this year, Genesis Publications will be holding four weeks of exclusive offers highlighting a ...

The Superstrat-inspired shred machines seek to pay homage to the 1980s, when Charvel guitars were exclusively made in Japan ...

What is it? There is something about a bound body on a T-style electric guitar that can unite us guitarists in swooning over ...

It told how the band delivered a new Fender Stratocaster electric guitar to a music collective in the German ... UK Subs have ...