I regularly use platforms like TikTok and Pinterest to stay updated on personal-branding trends. These spaces offer a ...

Brand identity building is not limited to designing a logo; a firm can use other approaches. It’s concerned with creating an ...

By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

The audience engagement spectrum is a tool that allows designers and creatives to cater design elements to their targeted audiences’ engagement level with each project. Though core brand design ...

For some time Netflix has been losing subscribers and falling out of favour thanks to competitors like Disney+ and Prime ...

By investing time and resources into strengthening your brand before entering fundraising mode, you're laying the groundwork ...

Chase's Manhattan Design System is a composition-based approach to component design enabling teams ultimate flexibility.

Thomas Pigeon is a name synonymous with innovation and storytelling in the branding world. Despite academic struggles in his ...

Bombardier is proud to announce that its new brand evolution has been recognized with the internationally established “Red ...

Last year, the brand teamed with eco-design innovator Resortecs to launch new products that can be easily disassemble for ...

An exclusive interview with Stijn Oyen, the new boss of Design Hotels, which is a Marriott consultancy for boutique hoteliers.

Viceroy, a luxury chain of hotels and branded residential developments around the world, is debuting a new look this week.