This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

Malibu Barbie, Brooklyn Barbie and Ken appear in a new commercial that promotes ways to stay connected all season long ...

Dwyane Wade and Gabrielle Union 's daughter is loving her life in plastic.

The Future Generations Collaborative intends to create “Barbie’s Village” which will house between 6-10 Native American ...

By Mikey Garcia - 41 min 54 sec ago By Adrianne Pasquarelli - 1 hour 4 min ago By Ad Age and Creativity Staff - 1 hour 13 min ...

In an unfortunate turn of events, Mattel's latest line of special edition Barbie dolls, produced in partnership with ... US regulators investigating whether engines on 1.4 million Hondas might fail 5 ...

Mattel apologizes for inadvertently directing people to pornography site instead of one promoting upcoming film.

Jazell Barbie Royale is lauded as one of the greatest drag entertainers of our time. Jazell began performing in drag in her ...

Lagueria Davis had no idea making shirts for her documentary would help get it on the biggest streaming platform in the world.

Joshon Barbie carried the ball 20 times for 124 yards and one touchdown. Jessie Campbell snagged one pass for 39 yards.

Universal’s “Wicked” is drumming up buzz ahead of its Nov. 22 release with hundreds of merchandise offerings from dozens of ...

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...