Disguise is racing full speed ahead into Halloween with a new lineup of licensed costumes, led Sonic the Hedgehog.

A lifetime in the making, Mickey's silhouette serves as the foundation for a new line of premium vinyl collectibles.

Chuck E. Cheese's fundraiser supports the American Society for Deaf Children. Throughout September, guests can donate at any ...

The Baby Safety Alliance honors Baby Safety Month with an annual campaign. This year's campaign theme is Before You Try, Verify.

Horizon Group USA is entering creative mode with Mojang Studios to craft a new line of licensed activity kits inspired by the hit video game Minecraft. “Fandom fuels the energy of creativity,” said ...

Brave Toys debuts CONNETIX Pro Build It 4 Ways packs, offering more challenging builds for older kids and advanced builders.

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Inside The Toy Association's work in Washington, where advocacy, education, and industry engagement are helping shape what ...

The LA Card Show ( LACS) is heading back to Dodger Stadium Sept. 12, and it’s really stepping up to the plate.

From LA to London, the industry packs its bags for a fall season loaded with previews, partnerships, and plenty of face time.

Bratz stepped onto the scene, bringing something new to the doll aisle after decades of dominance in pink. “Bratz came about ...

Bikini Bottom and the Grand Line are officially on a collision course at McDonald’s with a mash-up series of Happy Meal toys.