Global research and insights association ESOMAR has enlarged its governing Council for 2025–2028 with the addition of ...

Comscore has announced a partnership with healthcare claims data firm PurpleLab, to make the latter's healthcare targeting ...

Former dunnhumby worker Artem Lavrinovich has joined in-store audio intelligence platform QSIC as Chief Data and AI Officer.

Global software marketplace G2 has announced the acquisition of unSurvey, whose platform conducts 'human-like', AI-moderated ...

Ad management and optimization platform Innovid has launched a solution called Harmony Social, connecting exposure data, ...

In Boston, USA, cultural intelligence specialist Quilt.AI has recently launched a platform called Social Meaning, using AI to ...

In California, omnichannel shoppable media solutions firm PriceSpider has upgraded its Shoppable and Price Monitoring product ...

In Dallas, Texas, independent marketing services and technology company PMG has announced the acquisition of Momentum ...

New Zealand-based brand tracking specialist Tracksuit has announced a $25m Series B funding round, and says it has more than doubled its headcount since its previous round in early 2024, to 150.

Creative Data Company' Vidmob has launched The Aperture, a framework helping marketers to assess creative parameters and their impact on performance. The tech decodes creative decisions into ...

UK-based agency Disrupt Insight has appointed Julian Rolfe as Qualitative Research Director. Disrupt was set up nearly two years ago by former Walnut Unlimited execs Chris Bland and Matt Rice-Haynes.

Consumer behavior specialist Cognitiv has announced AI Personas, which uses real-time consumer behavior data to create ...