Chandni joins Bharti AXA Life Insurance after more than six years at Generali Central Insurance, where she was associate vice ...

Ahead of the Ladakh Marathon, the campaign features 40 Buddhist monks and explores the common ground between meditation and ...

Star Health said "We've got your back" on the back of a billboard in August, and now Safi wants you to know that "Your ...

The agency will combine media strategy, planning, activation, identity and technology under one model for PepsiCo’s portfolio across 200+ markets.

Under the mandate, the agency will handle strategic communications, media relations, thought leadership and brand ...

ORM is no longer a PR firewall. It is a live input into your ad performance, your AI visibility, and your conversion rate.

The century-old shoemaker has transformed its entire marketing operation by replacing traditional agency retainers with ...

For over three decades, Hero Splendor has evolved its product and technology while holding on to the fundamentals that made ...

A large follower base may win attention, but it does not automatically earn trust. At the heart of the creator economy, the ...

Reach without the right placement produces very little that advertisers can bank on. The real battle for CTV is not about ...

Srishti Ghosh Shinde has been appointed as head of PR and communications, India at Tide. She announced the move in a LinkedIn ...

The partnership includes road safety training for the riders under Hero MotoCorp’s Ride Safe India initiative, covering safe ...