Bayer is shelling out $20 million to air a rare remedial TV ad campaign for its Yaz birth control pill as part of a settlement with FDA and 27 states over charges of deceptive advertising. Bayer also ...
Bayer will run a $20 million corrective ad campaign for its contraceptive brand Yaz to settle a case where it was accused of deceptive advertising. The news cements Bayer's reputation as the most ...
The launch event for Sincerely Yours, a skincare brand started by YouTubers Jordan Matter and his 15-year-old daughter, Salish, offers lessons on Gen Alpha marketing tactics. WASHINGTON (AdAge.com) -- ...
On Monday, Bloomberg reported that Bayer AG is being sued for misleading consumers and doctors about its popular contraceptive, Yaz. While the drug has been approved by the Food and Drug ...