Dive Insight: Williams-Sonoma is eyeing college-aged consumers to help further grow its customer base. “The acquisition of Dormify’s intellectual property aligns with our strategy to build and ...

Williams-Sonoma (WSM) announced the acquisition of the intellectual property of Dormify, an online retailer and content resource for college students and young adults. The company stated this ...

Williams-Sonoma plans to relaunch Dormify in 2026. Alber said the strategic acquisition reinforces Williams-Sonoma, Inc.’s ongoing commitment to long-term growth and showcases the company’s ability to ...

Williams-Sonoma Inc. has acquired the intellectual property of college decor company Dormify, which it will relaunch in 2026, Retail Dive reports. The terms of the deal were not disclosed.

SAN FRANCISCO--(BUSINESS WIRE)-- Williams-Sonoma, Inc. (WSM) the world’s largest digital-first, design-led and sustainable home retailer, announced today the acquisition of the intellectual ...

Williams-Sonoma will acquire the intellectual property (IP) of Dormify, a content resource for students and young adults seeking curated, space-saving home solutions.Following the acquisition, ...

Office Depot in June last year announced it would sell an assortment of Dormify products for the school season, both online and in about 200 of its stores.. For Williams-Sonoma, the acquisition ...

Williams-Sonoma, Inc. (NYSE: WSM) the world’s largest digital-first, design-led and sustainable home retailer, announced today the acquisition of the intellectual property of Dormify, a trusted ...

SAN FRANCISCO - Williams-Sonoma, Inc. (NYSE: WSM), a leading home retailer with a market capitalization of $20.5 billion, has announced the acquisition of Dormify’s intellectual property, a move ...

Williams-Sonoma, Inc. (NYSE: WSM) the world’s largest digital-first, design-led and sustainable home retailer, announced today the acquisition of the intellectual property of Dormify, a trusted ...