Martech is drowning in silos and inconsistent data. OSI could solve the chaos with one open standard, giving teams clarity ...

For simple user queries, a search engine can reliably find the correct content using keyword matching alone. A “red toaster” query pulls up all of the products with “toaster” in the title or ...

In artificial intelligence, “semantics” refers to a machine’s ability to smartly segment information similar to how a human would. Different branches of machine learning may have different uses for ...

The increased use of language understanding in search engines has prioritized writing content that is organized by topics and subtopics and communicates the message in a way that lacks ambiguity.

This post is the third and final of a multi-part series about the future of marketing and the role that semantic, context and intent will have on how we experience the internet. It’s becoming eerily ...

Semantics are important. They tell us what something means. Without semantics you just have a jumble of syntax. The better defined the semantics are, the less likely something is to be mis-interpreted ...

Each person's perception is individually unique and subjective (Cytowic 2018.) Anesthesia is the phenomenon of no sensation. Synesthesia is the phenomenon of multiple sensations. Human senses include ...

A monthly overview of things you need to know as an architect or aspiring architect. Kenneth Harris, a NASA veteran who worked on the James Webb Space Telescope, shares how hardware and software ...