To say the pace of development within AI is blistering is a little like saying the surface of the sun is ‘a bit warm’. Within a matter of what seems like minutes, AI has silently overtaken a whole ...

Translation may not satisfy customer needs in various markets. Learn what transcreation is and how it supports marketing to Spanish speakers. If you want to target additional customers in another ...

COCONUT CREEK, Fla., Sept. 4, 2025 /PRNewswire/ --MotionPoint, known for its leading website localization technology, today announced the launch of its new AI-powered transcreation technology, a ...

In a global-first marketplace, the stakes have never been higher for brands to connect with consumers across cultures and languages. How can marketers embrace transcreation, ‘genuine intelligence’ and ...

WHEN a famous fast food chain advertised its products in China, its well-known slogan “finger-lickin’ good” was translated into the local language as “We’ll eat your fingers off”, says ‘The 11 Worst ...

The Church of Jesus Christ of Latter-day Saints is updating its global hymnbook, adding 15 new songs, including "Welcome Home" by Andrea Brett. The new hymnbook will be translated into over 50 ...