From Glossier to ILIA, beauty brands are investing in women’s sports—tapping into rising viewership, star athletes, and a new era of cultural influence.

Tis the season for championship titles, winning streaks and Hail Mary moves to secure one last chance at a spot in the ...

The US rugby player is one of the sport's biggest stars, based on her huge social media following and her messages around ...

Story by Grit, goals and glam: How beauty brands are making up for lost time and tapping into women’s sports Asli Pelit Wed, Aug 13, 2025 · 7 min read ...

The US cosmetics brand will be the UK football team’s official back of shirt partner as it continues to invest in sports ...

From scrums to serums, the rugby industry is getting a glow-up thanks to nail sponsorships and open conversations surrounding ...

Rihanna ’s Fenty Beauty empire just expanded into new territory — women’s professional basketball. According to NBC Sports, ...

What Happened? Shares of cosmetics company e.l.f. Beauty (NYSE:ELF) jumped 3.1% in the afternoon session after Raymond James reiterated its "Strong Buy" rating on the stock and increased its price ...

Beauty Dungdung shone bright with a robust brace as India's women's hockey team thrashed Thailand 11-0 in their Asia Cup ...

Canadian soccer pro's recent record-breaking transfer deal with Arsenal shows that a new era for women's soccer is upon us.