How Search Engines Rank Web Pages These are the core concepts of modern search – ranking factors, signals, graphs, and personalization. This is neither a guide to Google nor Bing. It is a starting ...

Learn how search engines rank webpages – from the classification of a query, to assigning context, and determining which signals are most important.

Authority is ranking strength. Before Google, most search engines could find relevant documents, but they struggled with ranking them in an order that surfaced the best matches.

Doing a traditional Google search today doesn't feel all that different from when, in the 1990s, you would Ask Jeeves. Sure, ...

The search system can update a search engine index that indexes resources with the generated values of the search engine ranking signals for the resources and the generated values can then be used ...

User experience (UX) can play a significant role in search engine ranking. If a website provides a positive experience for users, it can lead to better engagement and ultimately, higher rankings ...

Differences Between Google & Amazon’s Search Engine Algorithm 1. Search Intent The end-goals that Amazon and Google are trying to achieve are different. Amazon: Customer Purchase Intent ...

The bounce rate debate continues… Bounce rates and how they affect a website’s ranking on Google has been discussed, dissected, and dismembered over and over again. As fully transcribed on this site, ...

Your search engine optimization efforts should target websites that also have a lot of links themselves and have content that is relevant to your website. If the website linking to you does not ...

On a cautionary note, be suspicious of sites that claim to mass-submit your URL to many dozens or hundreds of search engines. There are less than 10 major search engines that you should care about ...