SHOT Show 2026 is close enough that you can already feel the floor buzz starting to build, and the biggest manufacturers are leaning into that anticipation with early looks at their headline launches.

LAS VEGAS — The 2026 SHOT Show, the annual trade event for the shooting, hunting, outdoor, law enforcement, and armed forces industries, will take place Jan. 20–23 at The Venetian Expo and Caesars ...

Add Outdoor Life (opens in a new tab) More information Adding us as a Preferred Source in Google by using this link indicates that you would like to see more of our content in Google News results.

The National Shooting Sports Foundation (NSSF) is the trade association for firearms, ammunition and other related products and services. Each year, NSSF hosts the Shooting, Hunting and Outdoor Trade ...