The developer Resolution Games says it won't be testing the Facebook-powered virtual reality ads over Blaston. But it's exploring placing the ads in a separate free game. A Facebook effort to place ...

Facebook Inc. plans to start showing advertisements in virtual reality games on its Oculus Quest headset, a push toward turning the expensive hardware business into a moneymaker for the social network ...

This opportunity may be perfect for many advertisers to reach a new or specific type of audience if the tests go well. In May, Facebook announced that it would begin testing advertisements in virtual ...

Facebook's Oculus is testing in-headset VR advertising, because not even our virtual realities can escape the claws of capitalism. On Wednesday Oculus announced it will begin a "small test" to insert ...