Shop TODAY independently determines what we cover and recommend. When you buy through our links, we earn a commission. Learn more. If you've ever tried to lighten your hair at home — or caught sight ...

To pick the best purple shampoo, I started with the bottles that are in my and other PureWow editors' showers. From there, I determined the best features of each and any specific key ingredients that ...

In the realm of hair care, purple shampoo has earned its spot as a must-have for those flaunting luscious blonde or silver tresses. But why has this particular product garnered so much attention, and ...

If, like me, you've dabbled in a blonde hair colour at some point or other, I'm sure you will know the continual struggle of preserving the high maintenance hue - after all, it's pretty common for ...

We’ve rounded up the best stylist tips to ensure you’re not sabotaging your perfect highlights. Here’s how not to ruin your hair color faster and what to do to preserve it instead, according to a ...

Here are the 55 Hair Color Ideas to Transform Your Short Hair. Hair color ideas for short hair. Whether you’re looking to ...

Semi- and demi-permanent hair color options are another option to consider, as they "refresh your tone and add shine without long-term commitment," explains Loomis. Natural Instincts lasts up to 28 ...

Lollie is Newsweek's Beauty and Self Care Reporter based in London, U.K. In her role, she covers a range of topics from across the beauty, wellness and self care industry . She joined Newsweek in 2024 ...

If you’ve spent the time and money to get your hair dyed professionally or do it yourself with at-home hair color, chances are you’ll do anything to prolong and preserve your color-treated hair.

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