Toyota's Prius Prime has been a popular electric vehicle for years, but why has the maker now dropped the Prime part of the ...

Joseph is a writer and editor with an unhealthy interest in everything automotive. Father by day, he spends his nights reading and writing about fast cars, exotic brands, and the latest automotive ...

You don’t need me to tell you that a Toyota Prius is a sub-par workhorse. Still, some people use their hippy-dippy hybrids to pull a dirt bike around or maybe a lightweight aluminum boat. That’s no ...

Toyota originally called the Prius Plug-in Hybrid the Prime. With the 2025 model year, this EV has dropped its "Prime" naming scheme for a simple reason.

Just in time for Amazon’s Prime Big Deals Day, Toyota is stepping away from the Prime label. As it did with the 2025 Toyota RAV4, the company is renaming the 2025 Toyota Prius with a plug. No longer ...

There’s a lot of discussion going around about which vehicle type we’re all supposed to be driving today. But I’m going to use this opportunity to describe why the current-generation Toyota Prius ...

While a lot of automakers are charging headlong into the full electrification of their lineups with electric vehicles to challenge the domination of Tesla, Toyota has long advocated for a slower, more ...

After spending extensive time with our yearlong Prius Prime XSE test car and a RAV4 Prime XSE, we decided to find out using our Car of the Year criteria to guide us. Don’t count out the RAV4 Prime ...

Practical Prius Prime tips and notes on how not to charge the car. New-car test drives are like fine dining but with higher stakes. Fewer steaks, too. In both cases, the experience is heightened when ...

Nikesh Kooverjee has been contributing to the automotive sphere for 11 years. His previous roles include Digital Editor at CAR South Africa and associate editor at CarBuzz. He has always had a strong ...

RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on this vehicle. Learn More. RECALL ALERT: There are 2 recalls on this vehicle. Learn More. There are 2 recalls on ...