The contest between Oracle and SAP involving their respective customer relationship management (CRM) applications in many ways is only one front in a battle between ERP titans that has been fiercely ...

Oracle launched a prospecting and lead-scoring product called Fusion Marketing on Monday, as the company tries to reframe the value of the CRM in a world gone crazy for the CDP. Fusion is the first in ...

Oracle is hoping to differentiate its cloud CRM (customer relationship management) software from that sold by rivals such as Salesforce.com with a new set of industry-specific capabilities. Oracle CRM ...

Needed to say (if it were needless, I wouldn't say it), I've gotten my reviews of four of the thirteen 2019 Watchlist winners done. I've had a lot of kudos which I appreciate and one complaint that ...

Sacramento, Calif., began 311 more than a decade ago, and like other cities has decided to move on to next-generation technology. Less than a year ago, it upgraded its legacy CRM to a cloud-based ...

PHILIPPINES--Enterprise software giant Oracle has embedded social networking functions into its latest customer relationship management (CRM) offerings, allowing the applications to emulate social ...

For 25 years, one company dominated Mexico’s telecommunications sector. Tariffs were high, and adoption of new services was low. But when the government enacted laws in 2014 to generate competition ...

There’s no doubt the future of customer relationship management (CRM) lies in the cloud. IDC predicted the value of new, on-premise installations would drop from 65% of the market in 2013 to 38% ...

To help grow its business in cloud services for government and other public sector organizations, IBM has acquired Optevia, a privately owned software as a service (SaaS) systems integrator that ...