And Sneaker Politics, a Lafayette-born brand, has shirts that weave in black-and-white text while nodding to New Orleans' blue and white street tiles. Super Bowl shirt designs by Jerk Beasley ...

So, she took a leap of faith. "I realized I'm going to start a t-shirt line about New Orleans and feminine cut t-shirts, and it's going to be called Fleurty Girl," Haydel said. "That became the plan." ...