The new logo is a nod to the track’s bold spirit and the track’s history. The chosen colors — black, gray, and red — pay homage to the track’s original logo, which ran from 1969 to 1989.

This comes on the same day tickets go on sale for the two 2024 NASCAR Cup Series races at Kansas Speedway weekends scheduled for May 4-5 and Sept. 27-29. “These new logos pay homage to the ...

NASCAR officially unveiled the logo for the 2025 Daytona 500 Monday, a logo which carries a “whole new meaning.” The 2025 Daytona 500 logo represents a shift from the template used from 2021 ...

Ahead of the 2024 NASCAR Cup Series season getting underway, the decision-makers at Talladega Superspeedway have given their track a face-lift. Well, more on social media and branding-wise than ...

Here's how you can help. Though he had no hand in the making of the new logo, Adams, who retired in 2016, was head of Martin when NASCAR was a client of the agency for a stretch of years in the 2000s.

When the calendar rolls over to 2025, Wood Brothers Racing will be entering its 75th season in NASCAR. To celebrate this accomplishment, the organization has revealed a special logo.