There are also plenty of powerful textless logos that immediately identify a brand without words. But can a brand identify ...

If you're a fast food aficionado, you're probably familiar with the two colors that dominate the fast food logo chain sphere, but there's science to the choice.

Benjamin Hill travels the nation collecting stories about what makes Minor League Baseball unique. This excerpt from the ...

Pokémon turns 30 this year, and The Pokémon Company is celebrating that milestone in all number of ways, including creating a special 30th anniversary logo for every individual Pokémon. That's right, ...

Xbox decided to showcase competitive brands’ logos at the Xbox Games Showcase event to provide greater transparency regarding ...