“Hello Kitty is not a cat,” Jill Koch, Senior Vice President of Marketing and Brand Management at Sanrio, told the “Today” show Thursday ahead of the brand’s 50th anniversary celebrations.

Sanrio's Hello Kitty is perhaps one of the most dominant mascots on the planet, as no one seemingly comes close to matching ...

The iconic all-pink Hello Kitty Cafe truck is on the road for its 2025 U.S. tour, celebrating two significant milestones.

VIRGINIA BEACH, Va. — The Hello Kitty Cafe Truck is back on the road and is headed to Virginia Beach as part of its 2025 U.S. tour! The all-pink truck will be parked at Lynhaven Mall on Saturday ...