In the world of marketing, it takes a lot of skill and savvy to thrive. And these days, data analysis is at the top of the list. One of the most popular tools out there for using data to your ...

Discover how to use Google Analytics 4 to improve your B2B marketing results. In this Master Class, data scientist and marketing whiz Christopher S. Penn walks you through GA4, from setup to data ...

You'll learn why views are gone, the kinds of data streams needed (such as web and mobile apps), and the overall configuration of Google Analytics 4, including what settings are critical. Discover how ...

The Hanover County Department of Economic Development is offering a class on “Google Analytics” on Wednesday, Feb. 15. Google Analytics is a free service offered by Google that generates detailed ...

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from ...

This week, a federal jury in California found Google liable on two counts of privacy violations for continuing to collect the data of millions of users who had turned off a data tracking setting in ...

A federal jury determined on Wednesday that Alphabet's Google must pay $425 million in a class action lawsuit that accused it of continuing to collect data for millions of users who had switched off a ...