It's a hybrid of two other gaillardia flowers and is also known as gaillardia x grandiflora. The bright blooms are rather showy, pollinator friendly, and you can grow this flower from seed.
Abelia x grandiflora ‘Angel’s Blush’ has small green and white variegated leaves that take on a rose-pink hue in cold weather. It has white flowers and grows 2 to 3 feet tall and wide. Zones 6–9.