For several years, Dynamic Logic has been able to measure brand metrics like awareness, favorability and purchase intent for mobile campaigns. The latest version of its AdIndex for Mobile service can ...

Privacy advocates are warning federal authorities of a new threat that uses inaudible, high-frequency sounds to surreptitiously track a person's online behavior ...

Bristol ID, a New York-based manufacturer of custom-printed plastic cards, ID badges, hangtags, signs and key fobs, is furthering its development of radio frequency identification technology offerings ...

The geolocation technology landscape has transformed dramatically since GPS first appeared in consumer devices. From basic car navigation to sophisticated dual-frequency tracking in smartwatches, ...