These collectible cereal boxes include boxes featuring famous athletes and musicians, as well as some iconic that are brands ...

The very first ready-to-eat cereal was Granula, created in 1863 by Dr. James Caleb Jackson, a health reformer who ran a spa in New York called the Jackson Sanatorium. Jackson believed diet played a ...

The heart-healthy cereal is now made in the shape of hearts. A beloved breakfast has created new shapes with its heart-healthy cereal for the first time. General Mills has transformed the iconic "Os" ...

Hy-Vee, Inc. announced Friday that it is teaming up again with basketball star Caitlin Clark to offer the exclusive Caitlin’s Crunch Time cereal, which will benefit the Caitlin Clark Foundation.

Last year, I wrote about a study that showed cereal companies market the cereals with the sugariest nutritional profiles to kids, essentially encouraging children to choose Froot Loops over, say, ...