Mattel has unveiled a new Barbie doll in its Tribute Collection, paying homage to Debbie Allen, the celebrated dancer, ...

Mattel wields the power with a tribute to the 1980s with their new Barbie Masters of the Universe Princess of Power She-Ra doll! Blending the glam of Barbie with the might of Eternia's iconic heroine, ...

Characters from Disney's blockbuster movie take the top spot in must-have toys this Christmas creating concern for Mattel. But don't cry too much for Barbie. She still represents the single biggest ...

The iconic doll’s blockbuster movie has spurred a remarkable comeback. But the season still could be a tough one for toys. At 64 years old, Barbie may be nearing retirement age, but instead the doll ...

Barbie mania is sweeping across social media platforms. Have you noticed an explosion of pink? I'm not a fashion doll fan, but I hopped in the Barbie Corvette and went along for the ride. Wearing a ...

The toy company continues its push into television and will continue to expand its beloved Barbie brand. By Lesley Goldberg Television Editor, West Coast Mattel is continuing its aggressive push into ...