aloft hotels debut inside the virtual world Second Life - will let digital explorers experience the hotel online before real-life travelers can walk through the doors in 2008 “The aloft brand is ...

With Aloft’s new system, you’ll never need to get out of bed to change the thermostat or switch off the lights again. Here’s my pet peeve when staying at hotels: I hate having to get up in ...

This robot butler works for tweets, not tips. — -- The next time you check into an Aloft hotel and order room service, don't be surprised if it's delivered by a robot. The hotel chain, part ...

Through all the above, and more, Aloft Hotels have earned a reputation for providing a guest experience perched on the cutting edge of tech. But there’s more than one way to innovate.

Aloft Hotel — which has been experimenting with robotic Bellhops in California and is tinkering with deploying them elsewhere — brought one to Detroit Tuesday. Think: R2D2, the Astromech droid ...

Both Aloft and Element are among the newest brand for Starwood, and Aloft is referred to as “a vision of W Hotels.” The first Aloft hotel opened in Montreal in 2008.

Developers aren't concerned about competition for a new 101-room Aloft Hotel by Starwood planned for the south side of Westerville. The hotel, which would sit on the former Knight's Inn site at 32 ...