While many people in ad land claim their lives are not like the "Mad Men" days of the 1960s, their lifestyles still tend to be glamorous. Plane-hopping to clients' overseas offices, parties, long ...

Marketing often means connecting with your target audience where they’re already active and Instagram is a great place t ...

Instagram inaugurated its ad-supported model with an ad for a Michael Kors watch that showed up in the feeds of Instagram's users on Nov. 1. The launch of advertising on Instagram was met with mixed ...

Instagram is huge. But Mark Zuckerberg would like it to be bigger, and younger. One solution: Pay one of his biggest rivals ...

Most of my Instagram ads make sense, even if it's a depressing kind of sense. (I am served a lot of ads for Tums.) But there are a few that, for the life of me, I cannot figure out. Why is ...

On the surface, these 40-minute ads on Facebook and Instagram appear to be make-up tutorials. An ABC NEWS Verify investigation has uncovered how a dubious online store is using them to hawk erectile ...

Instagram is proving to be a strong advertising platform to drive mobile application installs, with a click-through rate of 0.8 percent compared to Facebook?s rate of 0.6 percent, according to a new ...

Then it seemed to be rejecting ads for period care products on the basis that they were "adult" and "political." Now it's facing allegations that Instagram's Reels algorithm delivers overtly ...

s SM2 Innovation Summit said that the brand?s wholehearted commitment to advertising on Instagram has developed into a broader community driven by emotional imagery. The executive?s ?How Mercedes-Benz ...

Learner drivers should be wary of scams on social media as banks warn of an increase in scam reports and Which? finds eight ...