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Pop Group Collabs With 5 Gum to Sell Room Spray That Smells Exactly Like Their 'Fresh Breath'

5 gumis set to launch one of the most intimate and unconventional celebrity collaboration yet. The 5 gum x KATSEYE Senses Collection is a limited-edition series inspired by the experience of chewing 5 ...
Penn Live

These boomboxes include gum chewed by rapper J.I.D. and cassette that self-destructs

5 gum is offering hip-hop fans the chance to win a unique and retro boombox. The boombox includes a cassette with a recording by rapper J.I.D. that was “inspired by and packed full of audio references ...
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Breath in a bottle? 5 Gum brings fans way closer to KATSEYE girl group

Most fans dream of getting up close and personal with their favorite celebrity. With its new "Senses Collection," 5 Gum is taking that fantasy to a whole new level by using the breath of KATSEYE ...
Morningstar

5® Gum and Global Music Sensation KATSEYE Invite Fans to "Stimulate Your Senses" with a One-of-a-Kind Collaboration

5 gum is teaming up with global music sensation KATSEYE to deliver sensorial experiences that capture 'how it feels to chew 5 gum'. 5 gum and KATSEYE are releasing the 5 gum x KATSEYE Senses ...
Marketing Dive

5 Gum, Zedd tease hidden bodega rave with social media scavenger hunt

Clues shared on social by the Mars Wrigley brand will reveal which New York City bodega will be hosting the party. Since its introduction in 2007, 5 Gum has billed itself as a product designed to ...
People

Katseye Fans Can Now Collect Bottles Containing Their Exhales Thanks to a Collab with 5 Gum

The global girl group has created a collection of items inspired by the five senses, including their minty fresh breath in a bottle and kisses on gum wrappers Mackenzie Schmidt is the Home and Travel ...