Starbucks’ “mosh pit” problem at the barista counter has been a priority for new CEO Brian Niccol to fix quickly. He said the ...

In an interview with The Wall Street Journal, Brian Niccol outlines strategies to improve ordering, fix cafe vibes and boost ...

Starbucks is in a slump after a year of declining sales, boycotts, and executive turnover. Now, they’ve hired former Chipotle ...

Starbucks’s new CEO Brian Niccol says the company’s future relies on reviving the “coffeehouse vibe.” It’s a steep hill to ...

Starbucks CEO Brian Niccol said the chain was considering letting customers choose when they pick up their mobile orders as ...

But a more recent change at Starbucks has given some customers a reason to complain again—even while others celebrate the move. Starbucks cold drinks have long been served in see-through plastic, ...

We have heard before about how coffee giant Starbucks (SBUX) plans to revitalize its brand image. But new CEO Brian Niccol has been starting to ...

Starbucks is making changes intended to speed up lines and avoid congestion. This time, it's eliminating some mobile ordering options. What to know.

After Starbucks CEO called the boycotts 'unfortunate' he revealed the chain has plans to expand to the Middle East and China ...

Starbucks has rolled out opaque cups for its drinks in some states, marking a shift in presentation for a brand that's become ...

Starbucks CEO Brian Niccol is looking to improve the mobile ordering system. He aims to address the mismatch between order ...